BRANDING | WEB | PHOTOGRAPHY
Paulina Padilla
Client Overview
Paulina Padilla is a personal stylist and wardrobe consultant based in Houston, with a focus on personal shopping and closet organization. She is known for her relaxed, refined style, commitment to promoting local brands, and ethical fashion. When not working with her clients, Padilla travels between fashion markets in New York and Los Angeles.
The Challenge/Ask
The branding for Paulina Padilla's business needed a new look that would reflect her professional yet relaxed nature. The goal was to create a contemporary, elevated, and minimalistic visual identity that embodied Padilla's personal style. For the website, the aim was to create an experience that reflected her laid-back personality and curated brand
The Solution
Swiggard Creative worked closely with Paulina Padilla to create a new visual identity that reflected her personal style and professional ethos. The new branding included a contemporary, elevated, and minimalistic look, with a soft yet confident color palette. We then developed a website that embodied Paulina's personal style, showcasing her curated brand and laid-back personality. The result is a beautiful website experience that reflects Paulina Padilla's unique approach to personal styling and wardrobe consulting.